Follow my eyes: The gaze of politicians reflexively captures the gaze of ingroup voters

Marco Tullio Liuzza, Valentina Cazzato, Michele Vecchione, Filippo Crostella, Gian Vittorio Caprara, Salvatore Maria Aglioti

Research output: Contribution to journalArticle

Abstract

Studies in human and non-human primates indicate that basic socio-cognitive operations are inherently linked to the power of gaze in capturing reflexively the attention of an observer. Although monkey studies indicate that the automatic tendency to follow the gaze of a conspecific is modulated by the leader-follower social status, evidence for such effects in humans is meager. Here, we used a gaze following paradigm where the directional gaze of right- or left-wing Italian political characters could influence the oculomotor behavior of ingroup or outgroup voters. We show that the gaze of Berlusconi, the right-wing leader currently dominating the Italian political landscape, potentiates and inhibits gaze following behavior in ingroup and outgroup voters, respectively. Importantly, the higher the perceived similarity in personality traits between voters and Berlusconi, the stronger the gaze interference effect. Thus, higher-order social variables such as political leadership and affiliation prepotently affect reflexive shifts of attention.

Original languageEnglish
Article numbere25117
JournalPLoS One
Volume6
Issue number9
DOIs
Publication statusPublished - Sep 21 2011

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ASJC Scopus subject areas

  • Agricultural and Biological Sciences(all)
  • Biochemistry, Genetics and Molecular Biology(all)
  • Medicine(all)

Cite this

Liuzza, M. T., Cazzato, V., Vecchione, M., Crostella, F., Caprara, G. V., & Aglioti, S. M. (2011). Follow my eyes: The gaze of politicians reflexively captures the gaze of ingroup voters. PLoS One, 6(9), [e25117]. https://doi.org/10.1371/journal.pone.0025117